SEND MONEY IN A JIFFY

FERR FERRR JIFFY

We came up with a colloquial Urdu term "FER FER" which means instant, fast, and smooth, the English of "in a jiffy".

VISUAL DESIGN DIRECTION: I crafted a robust and impactful typography that embodies the product's core essence: smooth, fast, and instant. This typography serves as a visual thread that ties the entire campaign together. Furthermore, I introduced iconographic patterns to effectively convey the core use cases of the product on various social media platforms, enhancing the campaign's appeal and resonance with users.

Category:
Credits:
SEND MONEY | EASYPAISA | OGILVY
Year:
2023